News

Two people driving in a car. Geotargeting allows you to use their location to tailor relevant ads.

What Are the Benefits of Geotargeting?

Location, location, location. After touching briefly on geotargeting in our last post, we’re doing a deeper dive into what makes this strategy so worthwhile, and why you’ll definitely want to incorporate it into your marketing plan! What is Geotargeting?  Geotargeting uses geographic location and demographic insights to your advantage. This gives you the ability to …

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2020 Fourth Quarter and Full Year Financial Results

MINNEAPOLIS, MN – March 9, 2021 – Insignia Systems, Inc. (Nasdaq: ISIG) (“Insignia”) today reported financial results for the fourth quarter (“Q4”) and the full year ended December 31, 2020. OVERVIEW Q4 2020 net sales decreased 19.2% to $5.1 million from $6.3 million in Q4 2019. Q4 2020 operating loss was $0.9 million compared to …

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REVERSE STOCK SPLIT EFFECTIVE DECEMBER 31, 2020

MINNEAPOLIS, MN – December 31, 2020 – Insignia Systems, Inc. (Nasdaq: ISIG) today announced that effective at 5:00 p.m. central time on December 31, 2020, the Company will effect a seven-for-one reverse stock split of its outstanding commonstock. The Company’s common stock will continue to trade under the symbol “ISIG” and it is expected to open for trading on Nasdaq …

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2020 Third Quarter Financial Results

MINNEAPOLIS, MN – November 11, 2020 – Insignia Systems, Inc. (Nasdaq: ISIG) (“Insignia”) today reported financial results for the third quarter ended September 30, 2020 (“Q3”). Overview Q3 2020 net sales decreased 3.5% to $4.5 million from $4.7 million in Q3 2019, primarily driven by a decrease in overall signage revenue partially offset by increased non-signage Q3 2020 operating loss …

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In Store Marketing for CPG BRands

Insignia Systems Announces Feeding America Donation

MINNEAPOLIS, MN – October 29, 2020 – Insignia Systems, Inc. (Nasdaq: ISIG) (“Insignia”) today reported the donation of 100,000 meals to Feeding America. The donations are a result of an “Insignia Cares” campaign the company launched in response to COVID-19. “We knew from the beginning that COVID-19 would impact families across the country and wanted to use our position to …

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Driving Partnership And Performance In Mobile Marketing

Popping the COVID Bubble Looking to grow their business during the COVID pandemic, Ka-Pop! Snacks turned to Insignia Systems for a new digital playbook and delivered their biggest month of in-store sales, ever. It’s hard to imagine a business whose operations and growth track haven’t been affected by COVID-19. The impacts of the virus vary, …

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2020 Second Quarter Financial Results

MINNEAPOLIS, MN – August 6, 2020 – Insignia Systems, Inc. (Nasdaq: ISIG) (“Insignia”) today reported financialresults for the second quarter ended June 30, 2020 (“Q2”). Overview COVID-19 adversely impacted our industry and Q2 2020 Q2 2020 net sales decreased 0% to $3.4 million from $5.8 million in Q2 2019, driven primarily by decreases in POPS revenue. Q2 2020 operating loss …

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2020 First Quarter Financial Results

MINNEAPOLIS, MN – May 12, 2020 – Insignia Systems, Inc. (Nasdaq: ISIG) (“Insignia”) today reported financial results for the first quarter ended March 31, 2020 (“Q1”). Overview Q1 2020 net sales decreased 8.9% to $4.7 million from $5.1 million in Q1 2019, primarily driven by a decrease in POPS revenue partially offset by increased innovation Q1 2020 operating loss was …

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INSIGNIA SYSTEMS JOINS CATALINA’S NEW IN-STORE PARTNER MEDIA NETWORK

MINNEAPOLIS, MN – April 29, 2020 – Insignia Systems, Inc. (Nasdaq: ISIG) (“Insignia”) announced that it has joined into a new In-Store Partner Network with Catalina. The Catalina In-Store Partner Media Network will allow companies including Insignia Systems, Valassis, and Valpak to work with Catalina to distribute valuable savings and promotional offers to consumers nationwide. Partner companies can tap into …

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